As many jeans labels have taken the turn to eco friendly production methods, Replay takes it to even a higher level. Instead of using models, they have Norwegian activists Aleksandra Ørbeck-Nilssen and Enok Groven starring the campaign for the Laserblast L.I.F.E. collection.
Tag: Replay

Oh no! It’s the last day of the Amsterdam International Fashion Week. It costed us lots of coffee breaks, long nights without sleep and big dark circles under our eyes. But what the hell: we had fun! Today it’s day five of the AIFW. And it will end soon after the fashion shows of Claudia Sträter, Replay and Bibi van der Velden.
© PIXINdigital
Italian jeanslabel Replay has a new Creative Director, Gigi Vezzola, who wants to make wearing jeans a glamourous happening. So he put some airy dresses with sequins in the collection. Along with the wavy, curly hairdo’s of the models, we would almost forget about the jeans….