At the start of the new year, The Cool Hunter will be launching ‘Access’: A dedicated entity that will continue their work of creating highly original, transformational, yet eminently practical and results-oriented strategies for companies to stage the kinds of offline brand experiences that will increase the economic value of their offering.
You really have to see this great concept they’ve come up with: McFancy, an upmarket temporary McDonald’s store that launches at Fashion Weeks around the globe — London, New York, Paris, Milan, Sydney, Hong Kong.