Cosmetics retailer ICI PARIS XL launched a new makeup line: BE Creative Make Up. Here’s a little preview.
A renowned photography studio in Amsterdam was transformed into the house of BE. Including models being photographed with an audience of press and beautybloggers watching them pose.
BE is a complete assortment of 27 products -Face, Lips, Eyes, Nails- made from high tech formulas for an affordable price, and presented in modern black, matte packaging. BE also offers a selection of professional brushes. The range will be exclusively available at ICI PARIS XL from June 1st 2013.
Stay tuned for a BE productreview soon!