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Preview BE Creative Make Up



Cosmetics retailer ICI PARIS XL launched a new makeup line: BE Creative Make Up. Here’s a little preview.

A renowned photography studio in Amsterdam was transformed into the house of BE. Including  models being photographed with an audience of press and beautybloggers watching them pose.



BE is a complete assortment of 27 products -Face, Lips, Eyes, Nails- made from high tech formulas for an affordable price, and presented in modern black, matte packaging. BE also offers a selection of professional brushes. The range will be exclusively available at ICI PARIS XL from June 1st 2013.

Stay tuned for a BE productreview soon!


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