Dance is the new chic

© Prada Candy

So you think you can dance has got serious competitors. Some big names in fashion got inspired by dance as well. Black Swan and its costumes designed by Rodarte might have instigated this new trend, it’s definitely on a roll for some new campaign videos. From breakdance to flamenco. If you don’t show the moves, you ain’t cool.

Here are some examples to prove it:

Ballroom dancing for Prada Candy

Practicing a little Reggeaton flashmob for Lanvin

A warmblooded flamenco by Jon Kartajarena for JPG’s new Kokorico Men’s fragrance

Sébastien Millepied, Black Swan-choreographer and new face of YSL’s L’Homme Libre, likes some dancing in the street.

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