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New Amsterdam based EASTPAK Icon store. For the cool kids.

My first memories of EASTPAK, brings me back to high school. Everybody had an EASTPAK! Not as spectacular looking as they do now, but oké (well in fact, my friend had a pink one…Yes, in our village, a pink bag was very rare). We pimped our bags, by putting personal notes on it. Think signatures of friends, kisses from the boy you had an eye on, etc. Nowadays, the EASTPAK collection is so diverse, that you don’t have to spice it up with a big, black pen anymore. No, young, talented designers clear the job for you! It’s nice to see, that a brand with just one main-product, stays up-and-running for years and years. I know for sure, that if I go back to my old high school, the kids will still carry an EASTPAK. If not? Tip: just visit the new Amsterdam based EASTPAK Icon store on Hartenstraat 23.  For Cool Kids Only!

After London, now it’s time for Amsterdam! In the first DutchEASTPAK Icon Store, you’ll find the newest collection from APPAREL & PACKS  and the limited edition collection of CHRISTOPHER SHANNON BY EASTPAK. Are you looking for some furniture for your house? Then you must see the QUINZE & MILAN BY EASTPAK collection!

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